Cadent

Brand Film

Directing / Production / Post Production

When National Grid Distribution became a new brand, Cadent, I was commissioned to create a brand film alongside Mirum and SuperUnion. SuperUnion were developing the new brand identity and we developed a film to visually reflect the look and tone of the brand style they were creating, while also setting the scene for the new chapter the company was embarking on.

The film was developed closely with the brand identity and the concept of macro vs micro imagery was developed as a way of visualising Cadent's detailed engineering work that keeps large communities connected.

Production Company: Origin Workshop
Agency: SuperUnion

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